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THE BLOG

AI visibility insights, web design tips, and zero bullshit advice.

What you'll find here: Practical advice on making your business visible to AI assistants like ChatGPT and Claude. Technical breakdowns of what actually works (and what doesn't). No fluff, no filler content, no SEO-bait articles written by people who've never built a website.

Everything's written by Dan Cartwright, founder of ScopeSite. If something's on this blog, it's because it's genuinely useful - not because we needed to hit a content quota.

Why Your Website's HTML Structure Matters as Much as Your Schema Markup (And Why Content Hubs Are Your Best Shot at Getting Recommended by AI)
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Why Your Website's HTML Structure Matters as Much as Your Schema Markup (And Why Content Hubs Are Your Best Shot at Getting Recommended by AI)

JSON-LD isn't the whole story. Your HTML structure matters just as much for AI visibility. Here's how to get both working together.

min read